Target is a general merchandise retailer and has stores in all 50 U.S. states and the District of Columbia. Their concept is a new idea in discount stores; Target differentiates itself from other retail stores by combining many of the best department store features such as fashion, quality and service.
Do you want a store that you can be proud of going to, a store that you can have faith in or a store that is exciting to go to? Look no further than Target.
Target is currently among the best retailers regarding stocks state of the art electronics and entertainment systems. These systems are just not any systems but are products from notable brands such as Apple, PlayStation, and Xbox. Target stores have also moved into college towns and business districts to capture urban consumers.
With their range of Apple products, you may be wondering if mac books are amongst the products they offer. Continue reading to find out the answer before heading to their store!
Does Target Sell MacBooks?
As of 2021, Target does not sell any MacBooks or other Apple computers, be it instore or online. However, they sell other products like iPhones, Apple Watches, and iPad.
Why Doesn’t Target sell MacBooks?
- The Store Is Recognized for Huge Discounts
Target is the world’s best retailer shop with guaranteed huge discounts. This makes it harder for them to sell MacBooks. Apple products are way too much expensive for a regular shopper at Target.
These prices exceed target customers’ expectations, making it difficult for them to purchase. Failure to purchase means no profits for the organization, and since Target uses every chance to make profits, the selling of Mac books is not an option to go for.
Even the available apple products they sell, they sell them in wholesale.
The Partnership Between Apple and Target Is Still at the Growth Stage
Target’s focus on Apple products is not that much. Their range of apple products available in this retail store is limited due to the high costs of these products.
They have opened what they call ‘apple destination’, which will bring apple products and accessories together in one space specifically for visitors to experience new products through their consultants who are well knowledgeable and trained by apple.
Despite this new partnership that Target wants to have with Apple, it still seems that the introduction of selling Macbooks in their stores or online is still a nightmare. The main focus still remains to be iPhone, iPad, Apple Watch, and Home Pod mini.
Target does not sell MacBooks in-store, online, or through the Target app, nor are there plans to incorporate the product. However, you can buy Apple Watches, iPods, iPads, iPhones, Home Pods, and Apple TV kits from Target.
Therefore, if you are in great need of a MacBook, you better visit these reliable stores; Walmart, Costco, and BestBuy. To reduce the probability of counterfeit, you can also purchase your MacBook directly from the Apple store.